Our client is a leading environmental activist in the UK and is reinventing the way in which carbon capture is measured, calculated and transacted. The current system is woefully innaccurate and based on outdated models that expose buyers and sellers to accusations of “greenwashing” and, critically, fails to adequately serve the world’s response to the climate crisis.
We worked with our client to define the product concept and identify the most valuable components that we should design and develop first. We produced an attractive high-fidelity wireframe of the product and managed the product through software development with our team. We also mapped the relevant legal framework that would underpin the system alongside Mishcon Purpose.
The client now has a compelling product concept and is set to disrupt the carbon market with a data driven approach that is fit to address the biggest challenge of our generation.