Our clients are a leading environmental activist in the UK and is reinventing the way in which carbon capture is measured, calculated and transacted. The current system is woefully innaccurate and based on outdated models that expose buyers and sellers to accusations of “greenwashing” and, critically, fails to adequately serve the world’s response to the climate crisis.
Having conceived and refined the proposition with our Product team, we led the development of the system to create an attractive, user-friendly and data-driven source of the highest-quality carbon credits. The system uses machine learning and the latest carbon sequestration models to calculate the volume of carbon offset available from a given intervention site, underpinned by research undertaken by the clients’ Chief Scientific Officer.
The client is set to unveil the project later in 2021.